Have an idea for a mobile app? Great! Now it’s time time to start making some key decisions. Developing a strong idea is just the first step of the process.
Next, you need to decide which operating system you want to release it on. Android and iOS are two of the most popular. Deciding which best suits your needs and goals can be difficult. That’s why it helps to consult with an Android and iOS app development company. They’ll help you better understand the pros and cons of each option.
To get a sense of whether iOS or Android app development is right for you, keep the following essential factors in mind:
Your Target Market Can Determine If You Should Opt for Android App Design
Throughout the world, Android users outnumber iOS users. However, iOS users tend to belong to a more high-end market than their counterparts. That means choosing iOS mobile app development will typically generate more revenue than Android app design.
This doesn’t mean you should definitely seek out iOS app development services. The percentage of people who use one platform over the other varies by region. Decide who your ideal customer is and where they live, then research whether that demographic group is more likely to use Android or iOS.
Budget for Android or iOS App Development Services
Early in your process of strategizing, it’s a good idea to consult with both an iOS developer and an Android app designer to get some potential quotes. As iOS application development services are different than the Android app development process, the costs can vary. Understanding which one is more affordable will help you budget properly.
Revenue Model for iOS and Android App Design
There’s a good chance you plan on monetizing your app. Thus, it’s smart to learn more about the way in which Android’s revenue model differs from that of iOS. Partnering with an Android app development company can help you navigate these differences.
Typically, iOS users spend more money on in-app purchases than Android users. That’s why Android app developers usually rely on a more ad-centric revenue model. Android users are generally less likely to pay for an app or make purchases while using it, so Android app designers must compensate with advertising.
Features Differ Between iOS and Android App Design Software
At any given time, there are numerous versions of the Android operating system in use. Additionally, Android users are less likely to update their operating system than iOS users.
If you opt for Android app design, that limits your ability to take advantage of new features that may become available when an update is released. Meanwhile, iOS mobile app development is constantly innovating to keep up with new demands from users. However, more people use Android-compatible devices, so you’re technically casting a wider net when you release an Android product. Your app idea may be fairly simple, and you might simply not need to include any special features, regardless of whether you opt for Android or iOS app development.
These are all important factors to keep in mind. Again, the best thing you can do at this stage is contact a development company that offers both Android app design and iOS app development services. By speaking with experts, you’ll learn what the differences are between the two, and which you should release your app on first.