THE OFFICIAL APP OF THE EL DORADO AIRPORT IN BOGOTÁ, COLOMBIA
In 2015, El Dorado International Airport in Bogotá, Colombia approached Blue Label Labs to design and develop a set of iOS and Android apps for visitors to the 44th busiest airport in the world.
The airport began the project with the desire to build an eye-catching app that not only made it easy for visitors to travel through the airport and monitor their flight status, but also served to showcase the variety of vendors and service providers available within the Airport.
DESIGN, BUILD, AND DEPLOY
Initially, the airport had worked with a local app development team to create the El Dorado app, however after two months of struggling to overcome the technical and design challenges of the project, the airport approached Blue Label Labs to take over development of the iOS and Android apps.
The Blue Label Labs app development team was faced with a tough challenge: design, build and deploy the first iOS version of the El Dorado app within eight weeks.
The Blue Label Labs team ended up finishing the app in six weeks.
The Blue Label Labs team and the Airport settled on a blue-yellow color theme that was both gentle on the eyes of bleary eyed travelers and evocative of the Colombian national identity.
The design of the app leverages these colors along with a stylized sans-serif font and use of vibrant images to present a clean and simple app design.
A challenge faced by Blue Label Labs app development team was in providing a reliable indoor-navigation system to help travelers chart their course through the airport. Leveraging cutting edge Bluetooth iBeacon navigation, Blue Label Labs teamed up with the MapsPeople indoor-navigation framework to deploy a Bluetooth iBeacons across the airport and to then integrate them into a mapping and navigation system built into the iOS and Android apps.
With a single tap a user of the El Dorado app is quickly able to pinpoint their position within the airport down to a 10-meter radius and then be provided with turn-by-turn directions to their gate or desired vendor.
Another challenge faced by the Blue Label Labs app development team was in the integration of real-time flight information into the app. The Blue Label Labs team worked with local airport authorities to connect the El Dorado app to a live feed of flight data published by the Airport’s internal systems.
Through this feed, the Blue Label Labs app development team was able to integrate into the El Dorado apps a real-time listing of all flights leaving and arriving into the airport with up-to-date information on delays, cancellations and gate information. Furthermore, the Blue Label Labs team created the ability for users of the app to subscribe to real time flight alerts, giving travelers throughout the airport piece of mind as the El Dorado app notifies them immediately of any flight status change.
After efficient movement of aircraft, the next most important function of an airport is to keep passengers informed, well fed and entertained.
The El Dorado app features a directory of all of the Airline Offices, Shops, Restaurants, Services and Government Entities. Quick links to websites and an maps/navigation to the locations make the Directory a useful tool for any visitor. Helping those establishments in the Directory to be more visible and findable was a chief goal of the airport.
Up-to-the-minute flight status
Custom listing of all shops, restaurants and service providers with branding and promotional capabilities
Detailed maps of the airport with indoor navigation and directions using Bluetooth beacons
Transit directions and up-to-the-minute parking spot availability and cost information
Direct chat with a customer service agent.
Streamlined way to provide app and airport feedback
The Blue Label Labs app development team facing both timeline pressure and technical challenges was able to successfully deliver a suite of apps that showcases Bogotá’s El Dorado Airport as one of the leading international gateways to the world.