The process of creating TV apps differs from building an app for a phone or tablet. Highly technical details, like the software architecture, are not always the same from one device to another. This is a major reason to partner with Fire and Android TV app development specialists if you plan on creating an app for this platform.
The Way Customers Use TV is Different From Mobile
Designers must also keep in mind that the visual experience of using an app on a smart TV is not the same as that while using a mobile app. When you access an app on your phone, you’re usually looking down at it, holding it the ideal distance from your face.
When using a TV app, you’re probably seated. You’re further away from the screen, and you’re more likely to be looking directly at it instead of looking down.
This might seem like a minor detail. It’s not. When creating a TV app, an Android or Amazon Fire TV developer understands that the very way a user looks at a screen impacts the user experience.
The actual visual content in the screen is also important for Android and Amazon Fire TV development. Yes, a TV screen gives you much more space to fill than a small phone or tablet screen.
This can be an asset when you create TV apps, but only if your design team knows how to make sure the visual content on display is well-organized and easy to scan. Inexperienced Android and Amazon Fire TV developers can make the mistake of throwing too much visual content on the screen just to fill up space. This will likely have the effect of overwhelming a user.
TV App Design Tools Aren’t Like Mobile App Design Tools
It’s also worth noting that there are several options a team can use when creating TV apps. For instance, maybe you have an idea for an Amazon Fire app. Your Amazon Fire TV app development team can use Amazon Creator, Fire App Builder, Web App Starter Kit for Fire TV, and a range of other tools to build the product. Knowing which is ideal for your goals requires experience with Fire TV development.
Similarly, Android TV app development experts can often use existing Android tools to create an app for a smart TV. Depending on the platform, the tools available to a smart TV app developer will vary. However, regardless of the device, it is essential that they have an understanding of how to apply these tools to TV app design.
People Still Expect Seamless UX and UI
You also need to realize that the way in which users interface with an app via a TV will be different from their experience using a mobile app. That’s because they’re typically going to use a remote control or voice-activated assistant to navigate the app on a TV.
If you don’t have experience designing apps that users control in this way, you could end up with a finished product that doesn’t yield a satisfying user experience. Users expect a seamless, intuitive experience when using an app these days. Your TV app design won’t succeed if they struggle to figure out the controls.