Tag Archive: marketing

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Mobile App Market Research: How To Conduct Effective Research | Blue Label Labs

Before you develop even a single line of code on your next app, I’d like to illustrate why adding a lot more firepower to your market research recon mission is…

July 5, 2021
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Mobile App Marketing: 13 Facebook Pages That Will Give You Inspiration

If you are working on a mobile app or have just finished one, you may want to start thinking about marketing it. Now, this isn’t an easy job, but here…

July 5, 2021
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5 Tips For Success On The App Store

5 Tips For Better App Store Success With the population of mobile apps quickly overtaking their web-based siblings, it’s more difficult than ever to get your app noticed and to…

June 23, 2021
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Top Tips On How Kickstart Your App Promotion

You have a great idea for an app, you built a great app, now what?

June 8, 2021
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App Marketing Terms and Acronyms That You Should Know

  Jeff Lovell is Head of User Acquisition at Blue Label Labs and he goes into depth on key marketing terms and acronyms that you should know. App Marketing Terms and Acronyms…

June 8, 2021
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22 Ways to Promote Your App for Free

Promote Your App for Free Spreading the word about your brand spanking new app is a tough slog. For those of us who don’t have the money or connections to…

April 27, 2021
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5 SEO Tips That Will Get Your App More Downloads

5 Tips to SEO Your App One of the hardest things you will face when launching a mobile app is getting people to download it. People can’t download something they…

April 12, 2021
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How to Retain and Keep Your App Users Engaged

Odds are you want a lot of users to download your app. But, you also want them to use your app regularly. In this way, you expand opportunities for monetization…

December 16, 2020
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Utilize Your App Description to Increase Downloads

Developing a great app won’t mean much if nobody downloads it. Of course, there are several app marketing strategies you could use to raise awareness and increase downloads, but many…

January 22, 2020
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How To Avoid Fake Reviews On The Internet

The internet is a wild place, comprised of almost anything imaginable, but most of us keep our browsing fairly tame. We stick to our creature comforts, like news, social media…

March 21, 2019
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From the ITA Archives- How to Name An App: The Dos & Don’ts of App Naming

Fame. Money. Power. It’s all in the name. So you can avoid making any noob naming mistakes, here are some Dos and Don’ts when it comes to finding that perfect…

September 5, 2017
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3 Ways to Integrate Social Media to Fuel the Growth of Your App

Designing the right integration between your app and social media is key to positiong your app for viral user growth. Here are 3 ideas to try with your app.

December 4, 2013
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How to Monetize an App with In-App Video Advertising

Monetizing a mobile app usually has boiled down to a choice between ‘freemium’ in-app purchases and stuffing your app full of highly annoying and utterly effective display advertising. In the…

November 26, 2013
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Behind the App: Laura Mustard of ChAIR Shares Her Secrets to Marketing an App

ChAIR Entertainment is one of the top game developers on iOS. Year after year, they create some of the most anticipated and impressive games on the platform. Their Infinity Blade…

November 21, 2013
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Easily Implementable In-App Marketing and Engagement Strategies

Now that we’ve nailed down some of the fundamentals of marketing research in my last post, it’s time to start shifting to the tactical side of promoting your app. While…

April 19, 2013
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Google Play Gets an Upgrade – And What it Means for Android Appsters

Last week, Google Play got a brand spankin’ new design. Here’s what they did — and what it means for Android app developers. Better Design Google Play has a spiffy…

April 19, 2013
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Launching an App – A Tutorial: Part 3 – What to Do After Your App Hits the App Stores

  Launching an app is an art form. Now you know the secret to an uber successful app launch and how to get featured on major tech blogs. But the…

April 11, 2013
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Launching an App – A Tutorial: Part 2 – How to Get Featured on Major Tech Blogs

  Here’s a little secret: no one cares that you’re building an app. It’s harsh, but it’s not you; it’s me. And everyone else. We just don’t know we love…

April 9, 2013
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Launching an App – A Tutorial: Part 1 – The Secret to a Successful App Launch

Launching an app is a lot like a preparing for a movie opening. Well before a movie comes out, you get teasers, followed by full trailers, junkets, and actors and…

April 5, 2013
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How to Get Featured in the Apple App Store

There's no secret sauce to getting your app featured on the Apple App Store, quite often it's just luck. Here are some things you can do to get lucky.

April 3, 2013
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