Articles about App Marketing and Business Trends

Posts in App Marketing and Business Trends

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Deciding Your Mobile Strategy

My latest entry is a blog I just published on the General Assembly web site entitled “Deciding the Right Mobile Strategy“. In it, I go over some of the things…

June 29, 2012
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What makes a great app?

This probably won’t come as a shock to anyone, but I spend a lot of time on my iPhone.  Every morning, soon after my eyes open, my hand reaches for…

May 7, 2012
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What’s in an app name?

Funny things happen when I tell someone the name of our latest app. Some furrow their brow in Dubya-esque confusion, others more subtly shift their weight and cluck their tongue, and once…

April 8, 2012
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The easy way to prototype your Windows 8 app idea

It’s no surprise to hear that technical talent is in short supply, especially here in New York City, and even more so in the solar-hot mobile space. However, what there…

April 7, 2012
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Don’t Read TechCrunch

So you want to keep up to date technology news?  That’s great, here’s my number one tip: Don’t read TechCrunch.

March 6, 2012
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Dear Standard & Poor’s, will the beatings ever stop?

“There’s an old saying in Tennessee – I know it’s in Texas, probably in Tennessee – that says, fool me once, shame on – shame on you.  Fool me –…

August 8, 2011

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